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03 Nov 2015
In the realm of business development and branding, going digital 's all the buzz. So just what is internet marketing and how can we use it to grow our businesses?

Digital Marketing Defined

Digital marketing may be the advertising and promotion of companies and their brands through digital media channels. Digital media, at this time, includes websites, social websites, radio, television, mobile and also forms of traditionally non-digital media for example billboards and transit signs. Essentially any marketing media that is delivered electronically is considered digital marketing. eCom Premier Academy

This leaves only various forms of person-to-person (P2P) marketing, print advertising and direct marketing outside of the digital marketing...